Sponsorship Opportunities

(865) 974-2497

Whether it’s supporting a Family Feast designed to offer families $10 tickets for a buffet style dinner and then admission to a CBT production, or supporting a particular production during the season, our sponsors enjoy distinctive and unique opportunities to engage with our annual audience of more than 38,000 who visit from Knoxville and a 50 mile radius surrounding the city.

Sponsorship of the Clarence Brown provides targeted opportunities to grow your business and to enhance your corporate image as a supporter of professional theater in Knoxville:

  • Impact Your Community
  • Grow Your Business
  • Maximize Visibility
  • Entertain Clients
  • Engage and Reward Your Employees

Sponsorship packages begin at $2,500 and may include pre-performance stage recognition on Opening Night, logo visibility on collateral materials, complimentary tickets to performances, playbill digital advertising, and invitations to special events.

Sponsorship Opportunities

Production Sponsor
Connect to target audiences by supporting one of the plays in the Clarence Brown Theatre’s 2021/2022 Season. Production support offers the greatest opportunity for recognition. The following productions are still available for production sponsors:

Playbill Advertising
View the 2021/2022 Season digital ad rates here.

Community Engagement Sponsors
Connect to target audiences by supporting one of the following Community Engagement Activities at the Clarence Brown Theatre:

Open Captioning SymbolOpen Captioned Performance

The CBT offers one open captioned performance during every production run in our season. The Open Captioned performance includes, a text display of all the words and sounds heard during a production – very similar to closed captioning on your TV. The CBT is the first professional producing theatre in Tennessee to provide this service.

Symbol-Sign-InterpretedDeaf Night at the Theatre

We provide a barrier-free theater-going experience for our Hard of Hearing and Deaf community members. In addition to four live interpreters during the performance, we also station interpreters at the box office, concession stand, and usher stations.

Pay What You Can Performance

In an effort to make theatre accessible to everyone in our community and beyond, we offer patrons an evening for each of our productions where they can attend the performance for any price they choose.

A Christmas Carol: “Faith, Hope, and Love Night”

As part of our mission to bring theatre to everyone in Knoxville, we began our “Faith, Hope, and Love” program in 2008 to reach underserved audiences during the holiday season. It’s a complimentary evening at the theatre complete with cookies and hot cocoa. Through partnerships with the Helen Ross McNabb Center, the Boys and Girls Club, Agape, and the Autism Society of East Tennessee, “Faith, Hope, and Love” has reached out to a new audience in the Knoxville community each and every year.

Season for Youth Student Matinées

Each year, several of the Clarence Brown Theatre’s productions include Season for Youth Student Matinée performances scheduled during the regular school day.  Available at drastically reduced rates for school groups, these performances engage and expose youth to the wonders of live theatre and help inspire and build the next generation of theatre lovers/patrons.

Summer Acting Workshops

The CBT offers high school students intensive training in acting technique, voice, movement, improvisation, and musical theatre. The popular program now offers two weeks of training in each of our two summer sessions. Led by our Outreach and Education Coordinator and taught by our faculty and graduate students, these workshops expose students to the techniques and talents of an amazing array of working professionals.

A Day for Community

The CBT provides an evening of free theatre, including a talk back, for a targeted audience comprised of community members identified through our partnership with the Knoxville Area Urban League in order to engage and invest in area under-served communities.

Military/Veteran discount (Blue Star Theatre)

As a member of Blue Star Theatres, the CBT continues to welcome U.S. military personnel, spouses and children as well as U.S. veterans.  In recognition of our commitment to the military personnel in our community, we are proud to offer discounted tickets to active-duty military and their immediate families, as well as returning veterans for all CBT productions.

CBT Family Feast

Investing in the family unit, the CBT Family Feast offers community members an opportunity to gather for dinner before seeing a performance at the CBT.  Working to honor and instill a sense of ownership and pride we offer $10 tickets, which includes a buffet style dinner and admission to a CBT production, to everyone who attends as a family unit, however they may define “family unit.”

We are eager to discuss your marketing and hospitality needs so that we may custom create a benefits package that will highlight your commitment to a flourishing cultural scene in Knoxville, bolster your status in the community and offer you a myriad of hospitality and entertainment opportunities.

To begin a conversation about sponsorship, please contact Robin Conklin, Marketing Director at rconkli1@utk.edu or 865.974.2497