Playbill Advertising

Why advertise in CBT playbills?

Promote your business and support professional theatre in Knoxville by advertising in our playbills! Join us and enjoy targeted, affordable advertising that will give you valuable business exposure to patrons of the arts.

Each year, the CBT brings five to nine productions to life on three stages. Our seasons typically include musicals, classic dramas, comedies, collaborations with other performing arts organizations and contemporary drama. Together, they form a broad range of live theatre experiences that can be enjoyed by all.

Digital Playbill Advertising Rates

We are creating out playbills digitally now. The following production is available for playbill ads:


The playbills will be featured on the show page of each production, included in each e-blast sent to more than 20,000 patrons promoting each production, and then sent as a link in each pre-performance email sent to patrons attending each production. 
  • We are thrilled to offer you full color
  • The ads will link to the sponsor’s website on the flipbook version
  • The ads will also link to the sponsor’s website on the pdf downloadable playbill
  • Once in the theatre, there will be a QR code on auditorium notices to view the mobile friendly version of the playbill; although we do not have the ads listed in this version due to visually being unable to view the ad that small, we will link the sponsor logos to the sponsor’s website


Full Color Ads

 Season Per Show
Full Page $2,100$420
Half Page $1,200$240
Quarter Page $700$140

Balance Due:  Payment is due 30 days after invoice is received

Advertising Policies:Full page (5.25"W x 8.25"H); Half page (5.25"W x 4"H); Qtr page (2.5"W x 4"H)

  • Ads cancelled after the deadline will be charged for the space ordered.
  • The CBT will not be liable for damages or any error in any advertisement for more than the cost of the space occupied by that which is an error.
  • The advertiser is responsible for obtaining photo releases from persons whose pictures appear in advertisements.
  • The advertiser and/or agency assumes liability for all content(including text representation and illustrations) of advertisements printed, and assumes responsibility for any claims against the publisher.
  • The CBT reserves the right to refuse any advertisement at its own discretion.
  • If you require a tear sheet, please contact us for payment arrangements.

Advertising Format:

PDF files are preferred. Please submit digital ads to Julie Summers at:

For information on advertising, please contact Robin Conklin at or (865) 974-2497.